Last updated May 1, 2023

Privacy Policy

This Privacy Policy (this “Policy”) describes the practices of 2B Technologies, Inc. (“Bankbarn”) for collecting, using, maintaining, disclosing, and otherwise processing (collectively, “processing”) the information that we collect from you or receive from others, as well as how we protect and secure your data. If you have additional questions regarding your rights under this Policy or any agreement you may have with Bankbarn regarding your data, please contact us. Please read this Policy carefully to understand our processing of your information and how we will treat it. By using Bankbarn’s services or purchasing its goods, you agree to this Policy.

This Policy applies generally, and exclusively, to the information that Bankbarn processes. However, this Policy is subordinate to any agreement or other specific terms and conditions set forth in any contract you may have with Bankbarn relating to a product, service, or data.

This Policy does not apply to information processed by others, who may have their own privacy policies that apply to you. For example, Bankbarn contracts with agricultural retailers, clients, and other business partners to provide services to certain customers. If you are one of these customers, the information you provide to your retailer or other entity is subject to that entity’s privacy policy. Please know it is our policy, however, to treat all Personal Information received from our retailers, clients, and other business partners with the same or greater care that they use, and to use Personal Information received from them only for the limited purposes specified in our agreement with them.

1. WHAT INFORMATION DOES BANKBARN COLLECT?

Bankbarn generally collects information that we categorize as either Personal Information or Non-Personal Information. We collect this information when you provide it to us, when you purchase or inquire of our goods or services, when you use our goods and services, and when you work our business partners.

“Personal Information” is information that can be used to identify, locate, or contact you, a natural person, as well as any other information about you that we may connect with Personal Information, and including any information otherwise defined as personal information under applicable law. Personal Information we collect includes:

  • Identifying information, such as your full name and federal or state issued identification numbers, which may include your Social Security number, driver’s license number, and passport number.

  • Contact information, such as your name, email address, phone number, and physical address.

  • Financial information, such as your financial institution’s account number, account balance, and transaction history, including purchases made, as well as your banking information as necessary to process payments for Bankbarn’s goods and services.

  • Relationship information, such as your preferences with respect to or potential interest in Bankbarn’s or its business partners’ goods and services.

  • Transactional information, such as purchases, services requested, customer service inquiries, session data, customer account activity, and other customer account information.

  • Identifiable Internet information, such as browser history and usage information, as well as interaction with our websites or advertisements, but only to the extent such information is kept in a form that can identify you.

In the future, we may also collect (1) identifiable agricultural information, such as agronomic data, crop and field information, planting data, seed type, yield, disease and pest management applications, fertilizations, and prescriptions, land data, such as soil and fertility data, topographical, elevation, watershed, and drainage data, geospatial information, and tillage and conservation data; machine data, such as telematics information, machine health, fuel consumption, load, use, and other machine performance data; and climate and weather data, such as precipitation, wind speed and direction, temperature, and other weather information, but only to the extent such information is kept in a form that can identify you, and (2) identifiable geolocation information, such as the GPS information received from your device, but only when kept in a form that can identify you.

“Non-Personal Information,” on the other hand, is information that does not identify you as a natural person and is not identifiable to you as a natural person. For example, Non-Personal Information that we collect includes:

  • Cookies and other similar tracking technologies processed in a non-identifiable way.

  • Agricultural information kept in a form that does not identify you.

  • Geolocation information kept in a form that does not identify you.

  • Information we anonymize by rendering it unidentifiable to a natural person.

  • Information we aggregate by combining it with other data in such a way that no natural person can be identified or linked to any specific information.

  • The name, form, contact details, relationship information, transaction history, or financial information of legal persons. By “legal persons,” we refer to legal, business entities other than natural persons, such as corporations, limited liability companies, non-profit organizations, and other business entities.

2. WHY DOES BANKBARN COLLECT THIS INFORMATION?

Bankbarn collects and processes Personal Information for a variety of purposes depending on the information being processed. Bankbarn processes Personal Information to serve our retailers, clients, and business partners, to serve you, to deliver our goods and services to you, to improve our goods and services, and, subject to your ability to opt out, to market goods and services to you. Bankbarn may also process Personal Information as necessary to comply with a legal obligation, and for other purposes that we have disclosed to you at the time of collection.

In other words, Bankbarn uses your Personal Information for the following purposes:

  • To serve our retailers, clients, and other business partners, which may include your agricultural products and services provider, by creating a plan of recommended products and services for you.

  • To oversee and complete transactions with our retailers, clients, business partners, and with you.

  • To prepare, deliver, maintain, or otherwise provide our goods and services to you.

  • To support and improve our goods and services, including the research and development of new or existing goods and services and for the training and modeling of our algorithms and the creation of derivatives of the same.

  • To set up and maintain your user account and allow you to interact with Bankbarn online.

  • To provide you with customer service by resolving disputes, addressing complaints, and troubleshooting any technical problems encountered.

  • To measure and understand the effectiveness of our goods and services.

  • To comply with applicable laws and regulations. Please note that if we are asked to provide Personal Information pursuant to a lawful subpoena or court order, we will first attempt to notify you unless a court has ruled otherwise. We will further endeavor to verify all requests and only disclose the information legally requested.

  • To communicate offers for additional goods and services, including offers based on your interests in and purchase of our goods and services, to administer promotional events, and to engage in other marketing activities that may be of interest to you. Please note that we will provide you the opportunity to opt out of direct marketing communications or market research inquiries, but we will still need to gather certain Personal information as necessary to accomplish these other purposes described here.

If we would like to process your Personal Information for any other purpose, we will disclose this to you at the time it is collected and may request your express consent.

With respect to Non-Personal Information, because this information does not identify a natural person, Bankbarn may use and process it for other purposes, such as creating and publishing reports, conducting statistical analyses about customer interest, monitoring industry trends, and otherwise engaging in activities that do not result in the disclosure of identifiable information.

With respect to cookies, we use automatically collected information and other information collected on the Services through cookies and similar technologies to: (i) personalize our Services, such as remembering a user’s or visitor’s information so that the user’s or visitor’s will not have to re-enter it during a visit or on subsequent visits; (ii) provide customized advertisements, content, and information; (iii) monitor and analyze the effectiveness of Services and third-party marketing activities; (iv) monitor aggregate site usage metrics such as total number of visitors and pages viewed; and (v) track your entries, submissions, and status in any promotions or other activities on the Services. You can obtain more information about cookies by visiting http://www.allaboutcookies.org.

We use Google Analytics to measure and evaluate access to and traffic on our website and the Services. Google operates independently from us and has its own privacy policy, which we strongly suggest you review. Google may use the information collected through Google Analytics to evaluate activity on our Site. For more information, see Google Analytics Privacy and Data Sharing.

To be clear, Bankbarn is committed to respecting your privacy and will only process your Personal Information for the reasons disclosed herein or as requested at the time of collection, and then only in the context of your or your financial institution’s or insurance agency’s relationship with Bankbarn. Bankbarn may have to share information with third parties as discussed below, but will not sell, rent, or lease your Personal Information to third parties.

3. WILL BANKBARN SHARE THIS INFORMATION WITH THIRD PARTIES?

To provide certain services, Bankbarn may have to share information with affiliates and third parties who use our goods and services or provide goods or services to us, such as our clients, business partners, service providers, vendors, or developers and operators of software used in our services.

We will maintain controls and oversight, including contractual obligations where appropriate, to ensure that any third party who we engage to assist us in processing your Personal Information will only have access to the Personal Information necessary for it to perform specific, designated tasks on our behalf, will only use the information for this purpose, and will protect your Personal Information to at least the same extent that we do. In other words, we will require all third parties with whom we share your Personal Information to be obligated to follow the same commitments we make to you. Furthermore, prior to sharing your Personal Information with any third party, we will evaluate such third party to ensure it can meet these obligations.

Please note, however, that this Policy applies only to information that we process and share with others—it does not apply to Personal Information that you share with third parties.

Bankbarn may also share information to comply with our legal obligations, such as responding to lawful requests from government or judicial entities. In the event we are asked to disclose your Personal Information, we will attempt to validate the request and inform you of it prior to disclosure.

Finally, Bankbarn may disclose Personal Information where needed as part of a sale or transfer of our assets, enforce our rights, protect our property, or protect the rights, property, or safety of others, or as is needed to support external auditing, compliance, and governance functions. That said, any successor entity of Bankbarn will only be permitted to access Personal Information if they are subject to the same commitments we have made to you.

If Bankbarn needs to share your Personal Information for a purpose not identified here, we will obtain your consent before doing so and will disclose this purpose at the time of obtaining your consent. For example, Bankbarn may wish to use your information in demonstrations or other marketing materials and, if so, will contact you before doing so.

Personal Information, may be disclosed and otherwise transferred to an acquirer, successor or assignee as part of any merger, acquisition, debt financing, sale of assets, or similar transaction, as well as in the event of an insolvency, bankruptcy, or receivership in which information is transferred to one or more third parties as one of our business assets.

Personal Information  may be physically or electronically transferred to an acquirer, or successor or assignee as part of any merger, acquisition, debt financing, sale of assets, or similar transaction, as well as in the event of an insolvency, bankruptcy, or receivership in which information is transferred to one or more third parties as one of our business assets, for the sole purpose of continuing the operation of the Services.

With respect to Non-Personal Information, because this information does not identify a natural person, we may share it as we find appropriate to improve our services. For example, we may engage expert partners to lead reviews of anonymized, aggregated data that we can then use to ensure we are providing you, our clients, and business partners with the best possible product. In the event we disclose anonymized or aggregated data, we will prohibit the recipient from attempting to re-identify any of this data.

4. HOW LONG WILL BANKBARN KEEP MY INFORMATION?

Bankbarn keeps different kinds of information for different lengths of time depending on the purpose for which it is processing the information and depending upon your specific situation. In any event, Bankbarn will retain your Personal Information as long as necessary to accomplish the relevant purpose, but no longer.

5. WHAT ARE MY CHOICES WITH RESPECT TO MY INFORMATION?

Your first choice is always to limit the information you provide. You may also opt out of certain marketing information by visiting our website and communicating your choices to us, or by clicking “unsubscribe” at the bottom of marketing emails you might receive.

California law requires that operators of websites and online services disclose how they respond to a Do Not Track signal. Some browsers have incorporated “Do Not Track” features. Most of these features, when turned on, send a signal or preference to the website or online service that a user visits, indicating that the user does not wish to be tracked. Because there is not yet a common understanding of how to interpret Do Not Track signals, we do not currently respond to Do Not Track signal. We continue to work with the online industry to define a common understanding of how to treat Do Not Track signals.

In the meantime, you may opt out of receiving interest based advertising from advertising networks that may be delivered on our platform and other websites by visiting the following websites. If you want to opt out of this online behavioral advertising, visit the following sites: http://www.aboutads.info/consumers and http://www.networkadvertising.org.

This will opt you out of many – but not all - of the interest-based advertising activities in which we or third parties engage. Choices you make may be browser and device specific. If you delete your cookies or use a different browser or a different computer or device, you may need to update your opt-out choices. Other third-party websites provide visitors with the ability to opt-out of receiving interest-based ads on their websites that you need to control through your settings on that website. For example, to opt out of Google’s use of your online behavior for advertising purposes, visit Google’s Ad Settings page.

If you wish to access, correct, or delete any Personal Information that you have provided to us, you may make such a request by emailing us at support@bankbarn.io. Bankbarn will support your ability to access, correct, and delete your Personal Information. If we have obtained your Personal Information from your financial institution or insurance agency, however, we may confirm your request through them.

For assistance with exercising your choices, or if you have any questions about your choices, please contact us.

6. REGARDING CHILDREN UNDER THE AGE OF 13:

Please note, Bankbarn does not intend to collect Personal Information from children under the age of 13. If you believe a child is providing us Personal Information, please contact us directly so we may investigate and delete it.

7. FOR INTERNATIONAL RESIDENTS:

Bankbarn is headquartered in the United States of America. It and its authorized processors may transfer your information to the United States of America and access it from the United States of America for the purposes described in this Policy. Bankbarn protects the privacy and security of Personal Information in the manner described in this Policy regardless of where it is collected, stored, accessed, or otherwise processed.

8. FOR CALIFORNIA RESIDENTS: 

This notice does not apply to employment-related Personal Information collected from California-based employees, job applicants, contractors, or similar individuals. 

The California Consumer Privacy Act (the “CCPA”) affords those who reside in the State of California certain rights as a data subject. If you are a resident of the State of California, we encourage you to read and learn about those rights on your own, but the following will help you to begin to understand them:

  • Access: You have the right to request that we disclose certain information to you about our collection and use of your Personal Information.

  • Erasure: In some cases, you may have the right to request that we erase your Personal Information in our possession.

  • Data Portability: This allows you to request a copy of your Personal Information that we may have and transfer that information to someone else without any interference from us. In some cases, you may be able to request that we transfer your Personal Information directly to a third party on your behalf. We will verify any third party that purports to represent you prior to providing them a copy of your Personal Information.

  • The CCPA further provides California residents the right to direct us not to sell your personal information. WE DO NOT SELL YOUR PERSONAL INFORMATION.

We will not discriminate against you for exercising any of your CCPA rights.

The categories of Personal Information that we collect from California residents are described in Section 1, above, and include identifying, contact, financial, relationship, transactional, identifiable Internet, identifiable agricultural, and identifiable geolocation information. The purposes for which we process Personal Information is described in Section 2, above, and include servicing you, our clients, and business partners; overseeing and completing transactions; preparing, delivering, maintaining, and otherwise providing our goods and services; supporting and improving our goods and services; setting up and maintaining user accounts; providing you with customer service, measuring and understanding the effectiveness of our goods and services, complying with laws and regulations; and communicating offers for goods and services subject to your opportunity to opt out of direct marketing communications or market research inquiries.

In addition, California’s “Shine the Light” law permits you to request certain information regarding our disclosure of Personal Information to third parties for their direct marketing purposes.

To make a request regarding any of these rights, or to ask questions or provide comments about this Privacy Notice for California Residents, please contact us at info@bankbarn.io. You may also call us at +1.510.214.3476, or write us at:

601 California Street, Suite 700
San Francisco, CA 94108 

It is our policy to post any changes to this Privacy Notice on this page. We may or may not contact you directly concerning significant changes. We encourage you to visit this page periodically and check for changes. To the extent permitted by law, your continued use of our services after a change is deemed to be your consent to any such change.

California law requires that operators of websites and online services disclose whether other third parties may collect personally identifiable information about an individual’s online activities from their site or service. Currently, we do not allow third parties to collect personally identifiable information about a user’s online activities from our Site or Services.  However, we expect we may in the future and if we do, we would allow third parties with which we have a separate agreement to use cookies and other technologies to collect information about your use of our website. These third parties will include (1) business partners, which collect information when you view or interact with one of their advertisements on our website; and (2) advertising networks, which collect information about your interests when you view or interact with one of their advertisements.

The information gathered by these third parties would be used to make predictions about your interests or preferences so that they can display advertisements or promotional material on this Site and on other sites across the Internet tailored to your apparent interests.

The business partners and advertising networks that serve interest-based advertisements on the Services will have limited access to a small amount of information about your profile and your device, which is necessary to serve you advertisements that are tailored to your apparent interests. It is possible that they may reuse this small amount of information on other sites or services.

We will not share with these third parties any information that would readily identify you (such as email address); however, these third parties may have access to information about your device (such as IP or MAC address). We will not have access to, or control over, the technologies that these third parties may use to collect information about your interests, and the information practices of these third parties are not covered by this Privacy Policy. Other than as discussed in this document, we have no control over these third parties.

9. DOES THIS POLICY EVER CHANGE?

Bankbarn may post changes to this Policy on this page. Please refer to the “last updated” date above. Except where otherwise indicated in this Policy or where required by law, we may or may not contact you directly concerning certain changes, and therefore we encourage you to visit this page periodically and check. By using Bankbarn’s services or purchasing its goods after a change to this Policy, you are deemed to consent to any changes, unless otherwise provided by law.

10. HOW DO I CONTACT YOU?

For questions about this Policy, or to exercise any of the rights or choices we have described in this Policy, please contact  info@bankbarn.io  info@bankbarn.io. You may also call us at +1.510.214.3476, or write us at:

601 California Street, Suite 700
San Francisco, CA 94108